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News and Views
Check out the latest news in the market research world.


The Power of Engagement: How Better Survey Design Leads to More Accurate Data
Data is an integral part of decision-making in any organization. Companies that have access to accurate data are better equipped to make...
Mar 22, 2023


There Are Only Three Types of Marketing, and We Still Aren't Using Them Correctly in 2023
Marketing has evolved rapidly over the past few years, and as we enter 2023, it's more important than ever to understand the different...
Mar 2, 2023


Unlocking Success: Why Public Relations Pros Need Market Research to Craft Effective Strategy
In today's competitive business environment, effective communication and strategic planning are essential for companies to succeed....
Feb 16, 2023
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